Manufacturing

The manufacturing sector in New Zealand operates in a challenging environment due to our geographical isolation, small domestic market, relatively high compliance and operating costs and the need to keep pace with rapid technological change. The sector is characterised by its drive for quality, health & safety, growth, and sustainability as it navigates cost pressures, the complexities of global supply chains and the ability to access capital.

Manufacturers are increasingly focusing on leveraging technology to streamline operations, keep people safe, reduce environmental impact, and respond to market demands and regulatory changes. Operating in a challenging environment can also require communications on more complex and difficult topics.

Our role in this sector is to help ensure that the contributions of manufacturers to the economy and society are recognised and valued. We specialise in crafting communication strategies that highlight the sector's commitment to innovation, quality, and sustainability. Through targeted engagement and storytelling, we showcase the advances in health & safety, production technologies, emissions and waste reduction, and energy efficiency.

We understand the challenges of conveying technical information in an engaging way. Our expertise lies in making complex manufacturing processes and the supply chain understandable and relevant to both industry stakeholders and the wider public.

We facilitate engagement that fosters understanding, trust, and a supportive regulatory and public environment for the sector's continued growth and success.